Profit-generating email marketing that makes an impact.
We help purpose-driven Shopify brands like yours grow sustainably with email marketing that drives profit, builds loyalty, and stays true to your values.
Increase Revenue
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Skyrocket Retention
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Reduce Acquisition Costs
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Nurture Customer Loyalty
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Increase Revenue ✺ Skyrocket Retention ✺ Reduce Acquisition Costs ✺ Nurture Customer Loyalty ✺
Hi, I’m Chloe, the founder of Ritual Retention.
With over 10 years of marketing experience working with award-winning agencies and purpose-led e-commerce brands, I help turn email into your most profitable channel.
Too many email marketers simply hammer generic promotions with little strategy or care for the bigger picture, or the long-term customer relationships that actually drive profitability.
At Ritual Retention™, we do things differently. We blend data-driven strategy, values-based storytelling, thoughtful content cadence, and optimised design to create emails that grow revenue, build loyalty, and feel aligned with your mission.
When you work with us, you gain a partner who understands your values, champions your vision, and delivers email marketing that makes a measurable impact.
Curious to see if we’re a good fit? Book a free, no-obligation consultation call with me below.
Here are 3 ways to work with us
The Ritual Roadmap
Looking to improve your results but don’t know where to start?
We’ll conduct a thorough email marketing audit, create a tailored strategy roadmap, and provide you with an action plan.
Want to nurture, convert and retain customers on autopilot?
We’ll ensure key behaviour-triggered flows are expertly crafted and implemented at every stage of your customer journey, generating revenue while you and your team focus on other priorities.
Ritual Flow Design
Ready to scale your email marketing to new heights?
We’ll take email off your plate and turn it into a revenue-generating powerhouse with expert strategy and execution across flows and campaigns.
The Ritual Send
Not sure what you need?
For purpose-driven e-commerce founders, scaling profitably is a unique challenge. You are not just selling products, you are selling values.
But you are competing with companies that cut corners, use unsustainable materials, rely on unethical labour, and ignore their impact. They do not need to justify a premium price point, inspire behaviour change, or invest time and profits in sustainable or social justice initiatives. You do.
Email is one of the most powerful and cost-effective ways to meet these challenges.
As acquisition costs continue to rise, retention is the key to sustainable growth. Without a behaviour-based email strategy, you risk over-relying on expensive ads and missing out on the repeat purchases that drive true profit.
At Ritual Retention™, we help conscious lifestyle brands balance purpose with profitability. Our approach combines data-driven storytelling content, optimised design, and intuitive systems to help you grow sustainably, stay true to your mission, and keep customers coming back.
Curious what this could look like for your brand? Book a free consultation call below.
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We are now 12 months in and signing a new contract so that says it all really!
“Working with Chloe and the team has been great; they are very professional and over-deliver on expectations. The stats speak for themselves and our returning customer rate has gone up each month and we see a solid revenue return each month. If you’re on the fence about working with Chloe - just do it; you won’t regret it!”
Jon Wallhouse | Sutsu
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A winning strategy...the figures to date have exceeded our expectations.
“For a consumer-facing business, email marketing is a must. Chloe has built a winning strategy to engage with our audience and to drive sales via Klaviyo. The figures to date have exceeded our expectations.”
Stephanie Drax | Leapfrog Remedies
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We've seen growth in our online sales and more sales per customer.
“I would 100% recommend Chloe. Since working with her, we’ve seen growth in our online sales and more sales per customer.”
Myfanwy Gloster | Glosters Pottery
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Chloe's knowledge of strategy and Klaviyo has been a brilliant addition to the business.
“Chloe‘s work is exceptional and her knowledge of strategy and Klaviyo has been brilliant to bring into the business. Chloe has exceptional attention to detail and is really easy and professional to work with.”
Helen Edwards | East End Prints
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If you need a professional, knowledgable, organised, strategic email marketer, then Chloe is for you!
“If you need a professional, knowledgeable, organised, strategic email marketer, then Chloe is for you! She is one of those unique marketers who can look at the big picture and then drill it down into action."
Katherine Dyer | The Pocket Strategist®
Brands We’ve Worked With
Email Designs That Elevate Your Brand And Convert Customers
Let’s Talk Email
We love geeking out about email marketing and connecting with e-commerce founders who care about growing their brands with purpose. Our free consultation call is a chance to chat through your goals and explore how email could work harder for you.
No obligation and no hard sell. Just a friendly conversation about your brand and your next steps.
Ready to chat? Book your free consultation call with Chloe today.
Getting Started Is As Easy As…
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View our services to see how we can help.
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Book a free consultation call.
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Get started with your best-fit service.
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